Magnetic content is perhaps the most important part of making money online. This is because your content can make or break your business. The better it is, the or visitors you will attract and the more money you will make.
First, find a topic to write about. One way to find ideas is to look at the content already out there. Look for authority sites, such as Ezine articles, news sites, or Wikipedia. They are the most likely place to find content about current topics of interest. Take note of the main points being discussed. This will give you an idea of what to write about.
Another idea is to read sales letters related to your target market and see the main benefits being emphasized. Use one or two of those main benefits and write about that.
A third idea is to find popular forums or other blogs that your target market spends time on. Look at the kinds of topics that are of interest to them. Pay particular attention to the questions being asked. You could write about a solution to one of those problems.
How do you find the answers to the questions?
Obviously you can locate them online. But, if you can tell a story about how you overcame the problem yourself, people are going to trust you more. This is why you would want to pick a topic you have knowledge about, if possible.
Telling your story gives you credibility.
Telling a personal story related to the problem is always a great credibility booster. It means people can relate to you and they will feel that you know exactly what they are going through.
How should you answer the question?
Answer the questions in a simple and systematic way. Don’t overload your readers with information, and don’t just include random, disjointed tips. Instead, provide the answer in a step by step format to make it easy to follow.
Remember, the money you make is in direct proportion to the number of people you help. And the best way to help people is to first identify their problems, and then provide a clear solution.
This is what will attract people to your site. It will also encourage them to refer their friends to your site, which is like free advertising!
If your writing is really good, other webmasters may also post your content on their site. This will give you some added referral traffic.
The bottom line is, the quality of your content will make or break your online business. If you create magnetic content by identifying the needs of your target market and meet those needs, you will get more visitors and make more money.
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